Today, prof. Jan De Visch has given me the opportunity to tell my own story. My 50 years of searching. Searching for the right company structure to make people love their work. It has not been an easy search. Today, it seems bon ton to dislike Taylor and classic company hierarchies, but that was not the case when I started my business experience.
Over the years, I have been working on many of the levels of maturity that are described by Frederic Laloux in his book “reinventing organizations”. Red — the maturity level of the medieval lord who is the dominant boss of a group of power seekers — is great when you need a high quality and a high control over a very small team. Great for fast start-up, yet weak for scaling-up. That’s when the “amber” level can be much more successful. In amber, everyone has a rank because he or she got to that rank. Great for creating large churches and armies, but not great for output-driven organizations. We tried some of that by allocating people to a rank, but soon we discovered there were more ranks than people. Orange works better for knowledge workers, since that level rewards people for their merits. This is thé level for Industry 3.0 companies in which bosses design the organization and have workers do the job that was designed for them. Not a great system for knowledge work, though. The boss cannot be everywhere controlling everyone’s work. We experimented with ‘green’, by introducing co-ownership and having people feel they own part of the business. That worked much better. We had our people take responsibilities over the client’s results and take team responsibilities over the long term. But, when times were bad or changes were needed, this level of maturity stalls the company. So, I almost went back to “red” out of frustration, until I read about the color “teal”. And that’s where I felt back on track. This is the organizational concept that we are now looking into. And that’s why the journey organized by the Argonauts is so important for us.
Self-steering looks promising, but we are not there yet. We have a lot to discover, learn, and try. But what I already learned, is that there is no text-book always-right model for company organization. I also discovered self-steering is more wrongly than rightly understood. Self-steering is about getting and taking responsibility. It has nothing to do with ‘go as you please’. Although there is no daily boss or chief in a self-steering organization, for everyone from cleaning lady to general manager, there are much more people to take into account and ask for their opinion than ever before.
Crowd + angel + private placement + government funding + VC + bank + … = success
Participium 